The Wikipedia Model
I think what is most interesting to me is his thought process and the simple algorithm he applied to analyzing the link profile. Things like
- "we determined how many OTHER links occurred within 300 characters before or after that Wikipedia link on the page."
And a final point "If you are manipulating the link graph, it is pretty easy to see it. If Virante can see it, so can Google." Google has lots of engineers hard at work at this and they are a lot smarter at analyzing a web page then we give them credit.